A short review of an app that was used to brainstorm ideas during OGP Summit in Paris
- If your audience has smartphones and access to quality wifi, then installing + learning to use Toguna would take around 1 minute. Toguna is easy to install and its usability is quite intuitive.
- Toguna it useful if you need to receive some general feedback from your audience over certain idea/issue/problem – it is very easy for everyone to share their feedback and vote (like/dislike) on the ideas of others. You would also get a general sense on what might be potential solutions to some problem.
- It’s a good way to engage your audience if your event does not allow for much time for audience to ask questions/participate in discussion
- As an idea crowdsourcing too it is simplistic – the design of the app provileges shorter ideas over those that require more text;
- Even though theoretically people can comment on each idea, in reality this option is not being used (again: because of design of the app which privileges sharing ever-new ideas and voting of ideas on others);
- In none of the three Toguna discussions( that took place during OGP Summit) the idea that was voted to be the most popular had been particularly innovative or enlightening.
Overall, Toguna a decent app but it encounters the same issues as other crowd brainstorming platforms that I’m aware of: 1) form dominates over considerations of quality content (simplicity for the sake of simplicity); 2) assumption that crowd-voting (rather than epertise) is a good way of discerning between good and bad ideas.